Destination Marketing Association West
More than 150 destination marketing organizations make up DMA West. They looked to improve coordination and collaboration across their vast network to be more effective and to provide more value to their association members. They relied on TEI to lead them through this complex process.
Process
Convening a full day workshop with the DMA-W Board and associated Foundation, TEI brokered a conversation that self-evaluated relationships with members, donors, and industry organizations. CEOs shared ideas, critiqued positions, and evaluated potential new ventures. TEI weaved the concept of partnership into each discussion – resulting in fresh new approaches and collaborations.
Results
DMA West forged new partnerships and elevated the DMA West brand. They re-prioritized objectives and made program offerings more relevant to membership, resulting in increased on-board expertise, more industry influence, and increased revenue.
TEI can assist your strategic management approach with a rejuvenating retreat, encouraging open exchange to identify new ways to leverage organizational strengths and achieve strategic objectives.
Whether you seek new or expanded partnerships, a refocused strategic vision, or your next long-range plan, TEI professionals are ready to facilitate.
TEI has collected the best of the industry’s best – all supporting you, your destination and your next development steps. Our consultants collaborate with you to create sustainable, community-supported tourism and economic development grounded in an authentic sense of place, producing balanced economic growth, increased tax revenues and an improved quality of life.
